For online coaches

Your students buy the course. Most never finish it.

Only 10–20%

of students actually complete self-paced, paid online courses.

Source: Ruzuku, “State of Online Course Creation 2026” ↗

Followthru is an AI companion for your students: it answers questions from your lessons, checks in when someone goes quiet, and passes on to you whatever it can't answer.

Try the demo →Set it up in 10 minutes

Alex's course companionAI

4 days without activity

Hey Lena, a short break is totally fine. For today, just the 5-minute version of your routine. Want to do it?

Lesson 4 – Bounce Back, from 2:50

Yes, tonight!

Great. I'm here if you have questions.

Example view

The problem

What it costs you when students drop out

An unfinished course isn't just your students' problem. It hits your business in four places – and each one leads to the next.

01
No results
Students who stop after lesson 2 never get where your course leads. Your method works, but nobody experiences it.
02
No success stories
Without results there's nothing to tell: no before-and-after, no referrals, no “this worked for me”.
03
Refunds
Students who don't make progress quickly blame the course and ask for their money back.
04
No repeat sales
Students who don't finish your first course rarely buy the next one or book your coaching.

The solution

A companion that keeps going when you can't be there

124/7 · with source
Answers around the clock, from your course
Questions at 11 pm? The companion answers right away, only from your lessons, and says where to find it: “Lesson 2, from 2:30”. No half-knowledge from the internet.
2Day 4 · one small step
Checks in when someone goes quiet
After a few days without activity it reaches out on its own, without blame, with one small next step that takes just a few minutes.
3→ to you
Passes anything unclear on to you
Whatever isn't in your course isn't made up – it lands with you. Questions about pain or injuries get no advice, just a referral to a doctor or to you.

Transparent: Your students always see that an AI is answering, not you personally.

Live demo

Try it: Alex's Consistency Program

Coach Alex and the course are made up. The answers still come live from the AI, which only knows these four lessons.

Alex's course companionAI · answers only from “The Consistency Program”

1 of 4 lessons · simulated

Hi, I'm the course companion for Alex's “The Consistency Program”. Quick note first: you're chatting with an AI, not with Alex personally. I only answer from the course content and tell you which lesson and minute to find it in.

What's your goal with this course?

max. 15 messages

Things to try

Share your goal and ask where to start.
Ask about something covered in the course.
Ask about something that isn't in the course.
Ask about pain or an injury.
Press “Simulate: 4 days inactive”.

The bot's knowledge baseModule 1 – Foundations: 4 lessons

L1Set Your Goal8:40
- 0:00Welcome! In this program you'll build one habit that actually lasts. Plan about 15 minutes a day, 5 days a week. Do the lessons in order – each one builds on the last.
- 0:50Pick one goal only. Trying to change everything at once is the most common reason people quit.
- 1:40Make your goal specific and measurable. Instead of “get fit” or “grow my business”, write something like “walk 20 minutes on 4 days a week” or “write one post every weekday”. Write it down.
- 3:20Your why: write one sentence about why this matters to you right now. Put it somewhere you'll see it every day.
- 4:10Choose a realistic timeframe. Start with 4 weeks, not a year. You can always extend it.
- 5:30Common mistake: goals that depend on things you can't control. Focus on actions you control – the result follows.
- 7:00Exercise: fill in the goal worksheet – your goal, your why and your 4-week target. It takes about 10 minutes.
- 8:10Summary: one goal, specific and measurable, a clear why, 4 weeks.
L2Build Your Routine10:05
- 0:00Motivation comes and goes. A routine carries you through the days when motivation is low.
- 1:15Anchor your new habit to something you already do every day, for example: “After my morning coffee, I …”.
- 2:30Start small. For the first two weeks, do a minimum version that takes less than 5 minutes – a 5-minute walk instead of 20, one paragraph instead of a whole post.
- 4:00Same time, same place. The fewer decisions you have to make, the easier it is to start.
- 5:45Prepare the night before: put out everything you need so starting takes no effort.
- 7:30Example routine: after breakfast, a 10-minute walk, then tick the box in your tracker.
- 9:20Summary: anchor it, start small, same time and place, prepare ahead.
L3Track Your Progress8:50
- 0:00What gets tracked gets done. Tracking shows you that you're moving forward, even on slow weeks.
- 0:50Keep your tracker simple: a paper calendar or the tracker sheet in the course materials. Tick off every day you did your habit.
- 2:20Track your actions, not just your results. “Did I do my 10 minutes?” is more useful day to day than checking the end result.
- 3:40Weekly review: every Sunday, take 10 minutes. What worked? What got in the way? What is one thing you'll change next week?
- 5:30Celebrate small wins: each week, write down one thing you're proud of.
- 7:00Exercise: set up your tracker today and put your first weekly review in your calendar.
- 8:15Summary: tick it off daily, track actions, review weekly, celebrate small wins.
L4Bounce Back After a Setback11:00
- 0:00Everyone misses days. What matters is what you do next.
- 1:20The rule: never miss twice. One missed day is an accident. Two missed days are the start of a new habit.
- 2:50Restart with the minimum version from Lesson 2. Five minutes counts – the goal is to get back into the rhythm.
- 4:30No guilt and no catching up. Don't double up the next day – just continue with your normal plan.
- 6:10Plan for obstacles: write down your two biggest obstacles and an if-then plan for each, for example: “If I work late, then I do the 5-minute version before dinner.”
- 8:00Exercise: write your two if-then plans on the worksheet.
- 9:40Ask for support: tell one person about your goal and when you plan to do it.
- 10:30Summary and next steps: keep going for the full 4 weeks. After that, you can add a second habit.

For coachesOpen the coach dashboard (sample data)Active students, completion rate, top questions, drop-out risk

Who it's for

For coaches with at least 50 paying students

At that size you can no longer follow up with everyone individually. And it pays to see where your students get stuck.

A good fit if you …

sell a paid online course or program – fitness, business, mindset or any other topic,
have at least 50 paying students,
have your lessons as video or text,
want more of your students to make it to the end.

Not (yet) a fit if you …

are just launching your very first course,
only work live and 1:1,
provide medical advice or therapy.

Pricing

One plan. Everything included.

Set it up and test it for free. You only pay when it goes live for your students.

Monthly

€49 / month

Cancel any time

Answers your students 24/7 – from your lessons, with the exact source
Forwards everything else to you, including health questions
Checks in with students who go quiet
Your dashboard: who is active, who is at risk, how far they get
Works with Kajabi, Thinkific, Teachable & co. – or via a link

Get started →

Yearly 2 months free

€490 / year

2 months free – €40.83 per month

Answers your students 24/7 – from your lessons, with the exact source
Forwards everything else to you, including health questions
Checks in with students who go quiet
Your dashboard: who is active, who is at risk, how far they get
Works with Kajabi, Thinkific, Teachable & co. – or via a link

Get started yearly →

Prices plus VAT where applicable. Setting up and testing is free. Secure checkout and invoices by Paddle.

Get started

Live in 10 minutes – all in one place

Setting it up and testing is free. Going live: €49 a month or €490 a year.

Sign up with your email – no password, no card
Drop in your lessons: PDFs, Word, video subtitles or one ZIP
Test your companion right there, like a student would
Go live – €49/month or €490/year, secure checkout
Paste one line into Kajabi, Thinkific & co. – with step-by-step instructions for your platform

Get started →Prefer we set it up for you?

Contact

Prefer we set it up for you?

Send us a note and we'll do the setup with you. Or set it up yourself in 10 minutes. Here's what happens next:

Reply by emailwithin the next few days
Short callabout your course and your students
We set it up togetheryou send your material, we do the rest

Your students buy the course. Most never finish it.

What it costs you when students drop out

No results

No success stories

Refunds

No repeat sales